Brad will tell the story of the three-part mission of Ben & Jerry’s, and how it fits into the new movement for mission-driven business, at George Washington University’s Marvin Center on Earth Day, April 22, at 5:30 pm. Ice Cream Social is the first book to tell the complete story of this iconic company, and it’s a page-turner: thousands of readers have stayed up way past their bedtimes. Admission is $5 and includes ice cream for the first 75 registered guests. So if you’re in the neighborhood on Earth Day, register for the event and we’ll see you there!
Ice Cream Social 
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